4.7 (2675 Reviews)

Powered by Skin-Loving Ingredients
An eyeliner enriched with skin-loving ingredients that nourish, protect, and hydrate delicate eyelids while delivering intense, long-lasting color and a smooth, waterproof finish.
VIMA vs Other Brands
Most eyeliners crack, smudge, or fade halfway through the day. VIMA doesn’t.
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OTHERS |
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Long-lasting waterproof formula |
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Smooth, stable felt tip for easy control |
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Gentle on sensitive or mature eyes |
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No cracking, flaking, or fading |
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Quick-drying and smudge-proof |
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Enriched with skin-loving ingredients |
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Beginner-friendly precision |
Change Your Look With Our All Day Wear Eyeliner
99%
Say it delivers precise, smooth lines in one stroke
97%
Say it stays flawless all day without smudging or fading
95%
Say it feels gentle and comfortable on sensitive eyelids
94%
Say the formula glides easily and dries fast for effortless application
FREQUENTLY ASKED QUESTIONS
What makes VIMA Eyeliner different?
The VIMA All Day Wear Waterproof Liquid Eyeliner is built for precision, comfort, and lasting wear. Its stable felt-tip pen gives smooth, controlled lines even on mature or sensitive lids. The waterproof, smudge-proof formula stays flawless all day without cracking or fading.
Can you share the ingredient list with me?
Of course. The VIMA All Day Wear Waterproof Liquid Eyeliner is formulated with Aqua, Styrene/Acrylates Copolymer, Tocopherol (Vitamin E), Butylene Glycol, Ammonium Styrene/Acrylates Copolymer, 1,2-Hexanediol, Phenoxyethanol, and Caprylyl Glycol.
These ingredients work together to create a smooth, long-lasting, and skin-friendly formula that’s gentle on sensitive eyes.
Is it beginner-friendly?
Yes. The soft felt tip makes it easy to draw thin or bold lines without skipping or tugging. Even if you have unsteady hands, you’ll get clean, even strokes every time.
Is it safe for sensitive eyes?
Absolutely. The eyeliner is hypoallergenic, dermatologically tested, and enriched with Vitamin E, Butylene Glycol, and Caprylyl Glycol to keep eyelids soft and calm. It’s safe for daily use and contact lens wearers.
Does it last all day?
Yes. It’s waterproof, sweat-resistant, and transfer-proof, staying crisp and defined from morning to night.
How do I remove it?
Use a cotton pad with micellar water or a gentle makeup remover. Hold for 10–15 seconds, then wipe clean. No rubbing needed.
Is it cruelty-free?
Yes. VIMA is 100% cruelty-free and made with skin-conscious ingredients.